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Digital Marketing Manager
Agile Financial Systems JACKSONVILLE, FL
$99k-129k (estimate)
Full Time | Lending & Credit 1 Week Ago
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Agile Financial Systems is Hiring a Digital Marketing Manager Near JACKSONVILLE, FL

DIGITAL MARKETING MANAGER
AFS is seeking an experienced digital marketing manager to develop and execute the company's marketing strategy.
Description: A digital marketing manager develops, implements, and oversees long-term digital marketing campaigns and short-term advertising techniques through digital platforms. This role requires enhancing brand awareness, driving traffic to the company's website, and generating sales leads.
Responsibilities
  • Plan and execute the company’s overall digital marketing strategy.
  • Plan digital marketing campaigns, including web, SEO/SEM, email, social media, and paid advertising.
  • Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platforms. Including campaigns, social media, blogs, websites, etc.
  • Create and manage relevant content that drives brand awareness, consistent brand messaging, and a voice across all platforms.
  • Optimize the company's website and landing pages to drive traffic and support lead generation.
  • Develop and monitor effective digital marketing campaigns for each unique sales channel.
  • Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  •  Collaborating with revenue operations and sales teams to improve campaign effectiveness and marketing results.
  • Measure and report on key performance metrics, including website traffic, audience engagement, service quotas, bounce rate, and ad spend return on investment.
  • Manage a team of digital marketers to get the best results.
  • Prepare and present reports on the performance of marketing campaigns
Requirements
  • Bachelor’s degree in Marketing or a relevant field.
  • A minimum of 4-5 years experience in digital marketing/digital media.
  • SaaS, Fintech, or payment experience is preferred but not required.
  • Well-versed in the use of social media, demand generation, ABM, and other digital marketing tools.
  • Understands website metrics and best practices.
  • Experience in managing projects simultaneously across different verticals.
  • Experience in managing both internal and external stakeholders.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Lending & Credit

SALARY

$99k-129k (estimate)

POST DATE

05/04/2024

EXPIRATION DATE

07/03/2024

WEBSITE

go-afs.com

HEADQUARTERS

Southlake, TX

SIZE

25 - 50

INDUSTRY

Lending & Credit

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